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Thoughts on mobile marketing strategies and solutions
06
Sep
QR Codes: Using them to your advantage
Marketers are starting to add these odd little boxes that look like crossword puzzles to all types of traditional media. From packaging to print to TV I’m seeing them everywhere. What’s perplexing is that most have little to no explanation …
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27
Jun
Mobile Marketing’s on the rise. Do you know how to execute?
Thanks to the sweep of mobile phones rapidly being traded for smart phones (currently about 31% of the population), mobile marketing is poised to grow faster than any other medium in the last 90 years. A recent study by Borrell …
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30
May
US Military provides money-saving offers
Since 2008, CrossLink Media has been honored to partner with the US military to provide money saving offers to military personnel and their family. Currently, more than 120 primary retail stores in the US take advantage of these offers through …
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25
Apr
In the Palm of Your Hand: The Benefits of Mobile Loyalty Programs
Convincing your customers to enroll in a mobile loyalty program might be easier than you think. Most people would rather tap a smartphone than scratch around in their glove compartments and purses for dog-eared, expired coupons or special offers. Mobile …
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11
Apr
Courtesy in 160 Characters: Reaching Your Customer Base with SMS Text Alerts
We’re taught that courtesy is one of the cornerstones of customer relations, yes? To leave our clients to browse the store and purchase undisturbed. Would you consider, then, intruding into clients’ homes or cars? Disturbing them on their phones with …
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