SAN
ANTONIO, TEXAS, June 21, 2007 — CrossLink Media, a software
and services company who provides a complete suite of
interactive mobile marketing applications, today announced
a strategic alliance with Prevail Ventures, a leading
advisor to early-stage, venture backed companies. CrossLink
Media's proprietary software platform allows consumers,
media companies and advertisers to effectively interact
in real-time via the consumer’s wireless phone.
“Our relationship with Prevail Ventures will not only
assist in our initial round of funding, but Mark’s experience
also provides us with invaluable counsel as we continue
to expand our business,” said Brad Beasley, President
of CrossLink Media.
CrossLink Media deploys an array of technologies that
deliver advertising messages, content and mobile transactions
to the consumer’s wireless phone for a truly interactive
experience. The CrossLink Media platform allows companies
to engage their customers and communicate with them
one-on-one rather than mass marketing via traditional
media. All campaigns are strictly on an opt-in basis
and consumers are never sent an unsolicited message.
“CrossLink Media is an attractive company as it provides
an entire suite of interactive mobile applications.
They provide a one-stop shop of mobile applications
that not only includes messaging, but also Bluetooth
and M-Commerce. We are excited about working with them,”
said Mark Losh, Founder and Managing Director of Prevail
Ventures.
According to research conducted by the Mobile Marketing
Association, the premier global association that strives
to stimulate the growth of mobile marketing and its
associated technologies, 40 percent of global brands
have already deployed text message marketing campaigns.
By 2008, 89 percent of brands will use text and MMS
to reach their audiences.
“Mobile is already the next big thing and as an industry,
we have only just begun to scratch the surface of its
potential. Mobile provides consumers with anytime, anywhere
access to information that’s of interest to them and
that is why it is the fastest growing medium in the
world,” added Beasley.
About CrossLink Media
CrossLink Media provides a comprehensive suite of mobile
marketing solutions that create a truly interactive
consumer experience. Its proprietary software platform
allows consumers, media companies and advertisers to
effectively communicate in real-time via the consumer’s
wireless phone.
CrossLink Media creates, manages and delivers mobile
campaigns via relationships with all major wireless
carriers throughout the United States. CrossLink Media’s
mobile network provides access to over 200 million wireless
phone subscribers in the U.S. and can extend this network
to reach over 2 billion consumers worldwide. Whether
it’s broadcast, print, outdoor, or online, CrossLink
Media cuts through the advertising clutter and creates
a one-on-one relationship with the mobile consumer.
For more information, visit
www.CrossLinkMedia.com.
About Prevail Ventures
Prevail Ventures assists early stage technology companies
in raising capital and developing strategic and tactical
operational strategies. Prevail works closely with the
Venture Capital community to fund and develop promising
companies during the early formative stages. Prevail
has raised more than $350 million of capital funding
and produced more than $1.6 billion of value to its
shareholders. For more information, visit
www.PrevailVentures.com.